The St. Maarten Tourist Bureau (STB) is a department within the Ministry of Tourism, Economic Affairs, Transport and Telecommunication of the Government of St. Maarten. It is tasked with advising the Government on all tourism related matters, while at the same time being the arm of government that executes policy. More specifically, STB is tasked with promoting the island; and overseeing the vision and improvement of the island as a tourism product, through on island projects and by encouraging tourism investment from abroad.
STB also creates awareness of tourism among the island’s people, not as an alien industry in which they serve, but as an economic activity they are voluntarily engaged in, and can fully participate in to further enhance their wellbeing, while reaping the benefits they have helped to create for themselves and their families.
Mission & Vision
For St. Maarten to be a dynamic, safe, healthy and disciplined society that delivers an acceptable quality of life and is a source of national pride for all, with tourism as the primary conscious choice for managed growth and social development in a fair, balanced and transparent manner.
The people of St. Maarten will consistently exceed the expectations of our guests and will nurture and maintain the natural and cultural heritage of the island
- Sustained Marketing efforts to promote tourism and mitigate seasonality
- Stimulate service training and enhance skills geared at a sustainable tourism product
- Improve collection and management of statistical data and information for more sustainable and targeted marketing and better development of tourism policy, and facilitation of data needs for tourism investment
- Develop and execute a comprehensive publicity campaign towards education and awareness to the public to complement policy changes.