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St. Maarten Receives Esteemed Gold Magellan Award For Creative, Innovative Tourism Campaign

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Leigh-Mary Kearney /
Tricia Rapp /

PHILIPSBURG, St. Maarten (Nov. 4, 2011) - The St. Maarten Tourist Bureau along with its marketing agency, Florida-based Tambourine, have been awarded Travel Weekly's Gold Magellan Award for "Caribbean Beach Destination" marketing, the highest honor to be received.

St. Maarten is the only destination to receive this award, having been selected from amongst many entries from around the world. The prestigious Magellan Award honors the very best in the travel industry including hotels and resorts, travel destinations, cruise lines, online travel services, airlines and airports, tour operators and car rental companies.

"It is an honor to receive this prestigious award for our innovative tourism campaign. The Tourist Bureau along with Tambourine and KTCpr have worked hard and continue to work hard to promote tourism and bring awareness to the destination," said May-Ling Chun, Interim Director of Tourism for the St. Maarten Tourist Bureau.

The campaign put forth, is set to create a greater appeal to the island and attract more visitors to the website which in turn creates travel to the destination. By creating visually aesthetic images and videos, it allows for a sense of being on the island, so that when travelers do arrive on island they already have a sense of St. Maarten.

The Magellan Awards are judged by top travel professionals including Bob Dickinson, former President & CEO of Carnival Cruise Lines; Peter Greenberg, Travel Editor for The Early Show - CBS News; Patricia Shultz, author of 1,000 Places to See Before You Die; travel blogger Johnny Jet; Rudy Maxa, PBS Host of Rudy Maxa's World; and Laila Rach, Professor/Founding Dean, NYU Tisch Center for Hospitality, Tourism and Sports Management.

For more information on the Magellan Awards, visit For more information on St. Maarten, visit

St. Maarten

St. Maarten is the smallest island in the world to be shared by two nations, Kingdom of the Netherlands and France, creating a European-influenced vibe with a Caribbean flair. As "the culinary capital of the Caribbean," St. Maarten offers an eclectic array of cuisine fusion for food lovers with more than 365 restaurants, one for each day of the year to satisfy the tastes of every palate and pocketbook.

Located at the northern end of the Lesser Antilles, the island's 37 square miles has 37 breathtaking beaches and is home to many historical and family-oriented attractions. During the day, watersport enthusiasts can take full advantage of the island's scuba diving and snorkeling facilities. The capital of Philipsburg offers duty-free shopping with a bustling city atmosphere, while 14 casinos and numerous nightclubs provide endless entertainment.

Accommodations are varied and include elegant private villas, family oriented resorts, quaint cottages and luxury spa resorts. Air service is available to Princess Juliana International Airport from numerous U.S. and Canadian cities as well as from Europe, South America and the Caribbean.

Find St. Maarten on Facebook at and on Twitter at For more information, visit